PayPal

I was brought on to the Razorfish team with PayPal as the primary client. My responsibilities go beyond that of a social analyst and creator, as they hired me along with two other senior social analysts to help develop the Los Angeles branch of Razorfish’s Social Creative department. The team needed social first talent, production and editing to match our New York counterparts. First order of business? Social first production equipment. We pushed for the latest iPhones, DJI Mics, and are currently growing our wardrobe, props and soon a small studio that will house a green screen and lighting equipment exclusively for social first productions centered around PayPal and any future social first clients.